Articles and Research Papers for University-Level Study

International Workplace Group PLC  (IWG), a global leader in providing flexible workspace solutions, has been actively reshaping its...

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Netflix has long been a dominant force in the streaming entertainment industry, but as 2026 unfolds, the company is navigating a rapidly changing landscape. From evolving content strategies to addressing subscriber churn and new competition, Netflix’s performance and future direction are under increased scrutiny. Recent moves, including changes in its pricing structure, content diversification, and adjustments to its ad-supported tier , are all part of its strategy to maintai

A systematic way to model situations where the outcome for each participant depends not only on their own actions but also on the actions of

As markets evolve and competition intensifies, businesses must adopt advanced strategies to navigate complexities and seize opportunities.

. This article explores the definitions, significance, and implications of innovation and digitization, along with their impact on various

The first step in redefining customer relations should be introducing Customer Relationship Management (CRM). A CRM system empowers a busin

August 14 2024 - X (formerly Twitter) Faces Lawsuit (Panettieri, 2024). The legal issue identified in my keynote article is European data

The first move towards developing e-business is called e-enabling, which necessitates a reliable Internet connection

When evaluating the feasibility of investing in a new product line overseas or keeping it in the US, the company must consider

Reverse logistics are after-sale activities conducted to end the life cycle of a product and add value to it. These activities include...

Reverse logistics is conventionally defined as managing the flow of manufactured products and raw materials

The business environment is an intricate one and is susceptible to a range of elements, including political, economic and ethical

Lets cover the concepts related to reverse logistics along with thoughts on the ideas from multiple authors. The supply chain fundamental

Building brand loyalty aims to create long-term growth and ambassadors that support a company brand.  Loyal clients are associated with