Introduction: Starting or growing a business without a plan is like setting off on a road trip without a map. A business plan  is a...

February (Doctors In Business Journal) - Strategy formulation is a critical process for organizations seeking to navigate dynamic and competitive markets. It involves setting long-term objectives, identifying key resources, analyzing the external environment, and determining the most effective courses of action. Strategic thinking, which underpins this process, is characterized by creativity, foresight, and a deep understanding of an organization’s capabilities and limitation