Porter’s 5 Forces Strategy Application in the Electric Car Industry

The electric car industry is no longer a speculative market—it’s a global revolution disrupting traditional automotive paradigms. Electric vehicles (EVs) have moved from niche status to the center stage of transportation. With global sales climbing steadily, aggressive investments by automakers, and growing policy support for green energy, it’s crucial to understand the strategic dynamics influencing this space. One of the most effective tools for analyzing these dynamics is Porter’s Five Forces Framework. This model helps assess the competitive pressures within an industry by examining five core components: competitive rivalry, threat of new entrants, bargaining power of buyers, bargaining power of suppliers, and the threat of substitutes. This article delves into how each of these forces plays a role in shaping the electric car industry today and in the years to come.

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